Choosing the right host for your website

With so many providers to choose from, it’s not always easy to pick the right host. Yet the decision is an important one, as poor quality hosting can harm your image and your website’s visibility.

So trying to cut corners when it comes to hosting can backfire and end up being costly.

Below, we explain the key points to remember:

Loading speed

More than ever, the speed at which your website loads plays a crucial role in how it is ranked by search engines. Google in particular places great importance on this aspect. Not to mention the fact that users tend not to be overly patient. If your website takes too long to load, they will go elsewhere.


In addition to the SSL certificate, it is very important for your host to offer a good service in terms of updates, security alerts, hack scanning, periodic and reliable backups, and good server up-time.

Technical support

Another important consideration is the speed and professionalism of the host’s technical support service. In critical situations, there is nothing worse than a hotline that fails to respond immediately to help resolve your issue. A direct chat system is ideal. The technical support operatives should also be intimately familiar with your products.

Data protection

Having servers based in Europe is highly useful. Not only does it allow faster loading times, but it also ensures greater compliance with EU law.


Web space and bandwidth are obviously hugely important, but you also need the right measurement tools. They will enable you to ensure the server is the right size to handle the traffic generated by your website.

Addedsense uses servers based in high-quality data centres that offer frequent back-ups and regular security updates.

Don’t hesitate to contact us if you have any questions about website hosting.